Beach Clubs
Status Unverified
Not counted · operator · own name, programme and service on the sand, a working operation and the way to the day, all read on the operator's own pages (owner's decision of 2 October 2026)
LHL-U-114 · Extended · Concession Clubs

Bagno Roberto

Thirty oversized tents at Forte dei Marmi, on the site of the old Bagno Isola, with a Milanese restaurant on the sand.

Editorial entry · sources recorded · operator confirmation pending

Roberto Forte dei Marmi stands at Via Arenile 30 in Forte dei Marmi, on the Versilia shore of Tuscany, a few steps from the Capannina. It occupies the place of Bagno Isola, which for many years was, in the operator's words, a sober and elegant reference point of summers at the Forte, and it is run by Roberto S.r.l. It joins the tradition of the Versilia bathing establishment to a Milanese kitchen.

The day is sold by the tent. There are thirty, each larger than the standard, with two loungers, two deckchairs, a table and a chest with a key, and more shade and more space between them. Drinks and dishes are prepared and served at the tent by the staff. Bookings go through a contact form, telephone and e-mail, with no restriction stated. The operator publishes no price, does not say whether a tent is let by the day or by the season, and gives no season dates.

Milan on the sand. The restaurant, Il Baretto Mare, is an extension of the historic Milanese restaurant: mostly fish, with the Milanese classics of riso al salto and cotoletta alla milanese beside it.

Armani for 2026. For the summer of 2026 the house worked with Giorgio Armani: the cabins, furniture, towels, bicycles, cool boxes and beach bags carry both names.

Few tents, large ones. The operator keeps the count at thirty and gives the space to wider tents, more shade and more room between them.

Who it is not for

Roberto Forte dei Marmi is wrong for anyone who wants a single sunbed for an afternoon at a known price: the unit is a furnished tent, and no price or day terms are published. It is wrong for someone who wants to book online, because requests go through a form, the telephone or e-mail. And it is wrong for a visitor who needs season dates in advance, since none are given.

Sources

  • robertofortedeimarmi.it/laspiaggia, read 5 October 2026 — 30 tents, each larger than standard, 'due lettini, due sdraio, tavolo e gavone con chiave'; more shade and spacing; Via Arenile 30, 55042 Forte dei Marmi (LU)
  • robertofortedeimarmi.it/servizioinspiaggia, as read in the base row (5 October 2026) — 'Cocktail, bevande fresche e piatti selezionati vengono preparati e serviti con cura dal nostro staff'
  • robertofortedeimarmi.it/about, read 5 October 2026 — on the site of Bagno Isola, 'un sobrio ed elegante punto di riferimento delle estati al Forte'; a few steps from the Capannina; Versilia tradition with Milanese cuisine
  • robertofortedeimarmi.it/contatti, read 5 October 2026 — contact form, +39 340 1020813, info@robertofortedeimarmi.it; Roberto S.r.l., P.I. 00330960467; no season or price
  • robertofortedeimarmi.it, Il Baretto Mare page, read 5 October 2026 — the historic Milanese restaurant renews its presence at Forte dei Marmi; mostly fish; riso al salto, cotoletta alla milanese; booking +39 0584 1538043
  • robertofortedeimarmi.it, Giorgio Armani page, read 5 October 2026 — summer 2026 collaboration; cabins, furniture, accessories, towels, bicycles, cool boxes and beach bags with both names
  • Not opened this pass: no press or tourist-office page could be reached. Not to be confused with the Bagno Roberto at Lido di Camaiore (spiagge.it 16497), per the base row note.
  • Sensor evidence, read 5 October 2026 — price: none found; way in for an outsider: the operator's own publication (reservation form, phone and e-mail, no restriction stated).

Verification

Official source
Checked
Inventory
From official source
Operator confirmation
Pending
Last verified
—

Booking

The register does not book. It records where the day is sold and on what terms.

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Classified by The Collection House · Edition 2026 · LHL-U-114
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